SMP Articles

Home / Topics / SMP Articles

Maximizing SEO with Google Search Console and GA4: A Comprehensive Guide

Understanding the interplay between Google Search Console (GSC) and Google Analytics 4 (GA4) is crucial for optimizing your website\’s performance. By leveraging the data from both platforms, you can gain deeper insights into how keywords drive traffic and conversions. This article will walk you through the process of combining GSC and GA4 data, using Looker […]
The post Maximizing SEO with Google Search Console and GA4: A Comprehensive Guide appeared first on Data Driven U.

How to Add UTM Parameters to Your Facebook Ads for Better Tracking and Measurement

As a digital marketer, it\’s crucial to track and measure the performance of your Facebook ads.  Why? Because you want to know how a person who clicked on a particular ad behaves when they land on your website. E.g, think about these two ads: You want to know how visitors from each of these two […]
The post How to Add UTM Parameters to Your Facebook Ads for Better Tracking and Measurement appeared first on MeasureU.

Mastering Ad Automation with AI: A Comprehensive Guide

About our expert Martin Suttill Martin Suttill is the owner of 54 Solutions a Data-Driven Agency that helps business owners achieve their online goals. The agency specialises in Membership sites, WooCommerce, Gravity Forms, Google Analytics, Google Ads, Facebook Ads, SEO & CRO. LinkedIn | Website In the fast-paced world of digital marketing, time is of […]
The post Mastering Ad Automation with AI: A Comprehensive Guide appeared first on Data Driven U.

Local business listings with Schema.org structured data

Making your local business stand out in search results is easier with Schema.org data for rich snippets. Adding structured data helps search engines understand your business better. Include your business name, address, phone number, map, reviews, and pictures. Learn how Schema.org data can boost your local SEO. Table of contents Local customers use search engines ...

Read more

Why Social Media Is Worth Your Time

One of the most powerful tools a business can use to attract customers is an active social media page and here at Strategic Media Partners, we are mad about social media. Are you one of the majority of people who social media ‘stalk’ a potential business you’re considering interacting with or buying from? Consumers do ...

Read more

Induction Systems

What is an induction portal and does my business need one? If you spend 5 minutes with the SMP team you will see that we get super excited talking about induction portals. They’re an amazing timesaver for many businesses who are looking for ways to streamline day-to-day processes such as employee inductions, human resources including ...

Read more

Mind Mapping – Creating Business Goals for 2022

Setting business goals for the next year Mind Mapping! Have you heard of it? It’s perfect for brainstorming alone or together as a group activity AND for keeping a record of ideas for the future. So what is mind mapping? Wayyy back in the 1970s the term was coined by Tony Buzan but apparently the …

Read more

girl-with-laptop

Why Isn’t Anyone Coming to My Website?

  You’ve carefully planned and executed your website, and yet nobody is looking. Why? We’ve got a few ideas. New to the web? If your website is brand new, congratulations! First, understand that traffic takes time, but there are things you can be doing to help drive people to your new site. 1. Google has …

Read more

chat button

✋ Chat Assistant, how can we help you?