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Get your website to rank higher in Google… install an SSL certificate

What is it? Whenever you see a website’s URL that starts with HTTPS, it means the website is secured by an SSL encryption/certificate and it’s safe to transfer sensitive information (e.g. credit card number, bank information, etc.) using the website. By …

Google brings advertising to Maps as it revamps for mobile world

Google claims that half of all web traffic now comes from smartphones and tablets, while location-related mobile searches have grown 50% faster than all other queries on mobile meaning marketers must reassess how they use mobile to add a local element. …

SEO, the basics

Good SEO (search engine optimisation) practitioners are aware of one undeniable truth: They are never finished learning. In the blog this week, we’ve included some tips to help you understand what SEO is, why it’s important and how to get …

Survey Shows Aussie Small Businesses Misunderstand Marketing

A recent survey of Australian small business owners has revealed that nearly half want to know how to use marketing to generate new leads, while almost a third are most concerned with attracting clients and marketing their business. The survey, …