Digital Marketing Workshops

Due to increasing popular demand. Strategic Media Partners are endeavouring to bring back the training workshops that we did for the Queensland Government last year. Being passionate about local industry, we are looking for expressions of Interest from local business owners, managers and individuals that would like to feel equipped to tackle the digital marketing landscape with platforms such as Facebook, Google, Instagram, LinkedIn & YouTube. Strategic Media Partners Expert digital marketing team will be holding workshops where you will learn hands on how these platforms work and how you can setup, configure and optimise them to generate very cost-effective results for your business.

Who are the Workshops for?

The Digital Marketing workshops are for anyone that wants to increase their skills knowing how valuable they are to any business or organisation. Digital Marketing skills are transferable to any business and adding these to your businesses in-house skill set can save you a lot of time and money. All Workshops will be run by experienced digital marketing experts in Google, Facebook, Instagram & LinkedIn.

What will I Learn?

Strategic Media Partners will be offering workshops from beginner through to advanced.

Facebook   

• Beginner – Learn how to setup a Facebook Page and Optimise it for people to find how to create simple impacting Ads to create engagement and drive visitors to your website.
• Intermediate – Learn how to increase the reach of your posts organically and build qualified lists of people who are visiting your website or Facebook page to deliver specific content Ads to them when they are on Facebook.
• Advanced – Learn how to create specific conversion goals for your Ads on Facebook that can also be used across all other platforms. Report and track on which ads create the outcome you desire for your business and whether it is creating paying customers, finding more paying customers, getting people to register for an event or book for a service.

Instagram   

• Beginner – Learn how to setup an Instagram Business Page& Optimise it for people to find Learn how to create simple impacting Ads to create engagement and drive visitors to your website.
• Intermediate – Learn how to increase the reach of your posts organically and build qualified lists of people who are visiting your website or Instagram page to deliver specific content Ads to them when they are on Instagram.
• Advanced – Learn how to create specific conversion goals for your Ads on Instagram that can also be used across all other platforms. Report and track on which ads create the outcome you desire for your business and whether it is creating paying customers, finding more paying customers, getting people to register for an event or book for a service.

Google

• Beginner – Learn how to setup your Google My Business (Maps) listing and setup your Google Ads account. Create your search Ad so that when people search for your products/services they find your business over your competitors.
• Intermediate – Learn how to Optimise your Ads to get more leads/sales for less dollars. Learn how to track and create a list of people visiting your website that do not contact your business and follow them around the internet until they contact you.
• Advanced – Learn how to create specific conversion goals for your Ads on Google that can also be used across all other platforms so you can report and track on which ads are generating the outcome you desire for your business. Whether it is creating paying customers, finding more paying customers, getting people to register for an event or book for a service, learn how to determine what is causing people not to contact your business initially and how to fix it.

LinkedIn

• Beginner – Learn how to setup your LinkedIn Business Page listing and Optimise it for people to find and learn how to create Posts to engage and generate visitors to the page.
• Intermediate – Learn the value of creating more connections utilising Articles. Create impacting and very targeted Ads where you can influence people on linkedIn by Job role, company, skills and interests.
• Advanced – Learn how to create specific conversion goals for your Ads on LinkedIn that can also be used across all other platforms so you can report and track on which ads are generating the outcome you desire for your business. Whether it is creating paying customers, finding more paying customers, getting people to register for an event or book for a service, learn how to determine what is causing people not to contact your business initially and how to fix it.

Please fill in the form below to register your expression of interest to receive more detailed Workshop outlines and receive notification of the dates when the workshops will be held.

Examples of Digital Marketing Ads and Platfroms