Strategic Media Partners has been involved with the River 2 Reef Ride since its inception in 2011.

Alan is a keen cyclist so it was a perfect match for Strategic Media Partners to sponsor the annual event.  SMP’s expertise in co-ordinating the advertising for the River 2 Reef Ride ensures the two very worthy local charities, Mackay Sporting Wheelies & Disabled Association and the  RACQ CQ Rescue Helicopter Service, continue to receive valuable funds raised through the ever increasing number of ride participants each year.

Give the Hand Heart Pocket River 2 Reef Ride a go in 2019.  The atmosphere is amazing.  Be part of hundreds of riders heading out of town on a crisp September morning.  Magical.  Check out the event website www.river2reefride.com.au