An unreliable, semi-broken and unresponsive website is an excellent way to lose leads and visitors — regardless of how aesthetically pleasing or well-designed, the visual elements are. Over the past decade, we’ve seen more initiative to deliver faster internet to regions of the world that were previously devoid of it. With online communities expanding and …
Personalized marketing is when you attune your marketing efforts based on customer data. This data can be anything from the first and last name to purchase intent, concerns, and history. Personalized marketing has revolutionized the way businesses market their product and service to their audience. It brings value to people’s lives, spiking the sales graph …
There are a lot of dark, retro vibes trending in website design right now. Although there are still some light projects popping up – including a pastel trend below – a lot of what we are seeing has a quite moody feel. Here’s what’s trending in design this month. Pastel Color Palettes Let’s start with …
Starting your own business is a process with a fair share of challenges. Even in the web design world, where you can potentially minimize costs by working from home and collaborating with freelance contractors, many expenses exist. To run a successful web design business, you need enough money to invest in everything from skilled colleagues …
UX laws are an invaluable tool, providing guidelines for designers that ensure we don’t have to continually reinvent the wheel when crafting experiences for the web. However, UX laws tend to be devised by scientists and psychologists — people who are more than comfortable with the exceptions and allowances of academic language. By the time …
Moving from studying design into the big wide world of web design is a daunting process. It’s a competitive and dynamic industry that’s growing all the time. It’s estimated that between 2020 and 2030, web designer jobs in the US will increase by 13%. One of the most challenging aspects of starting a career in …
Navigating the world of web design can be difficult. There is so much conflicting and outdated advice. How many times have you been advised to obey the 3-Click Rule? It states that users must reach the content they want in three clicks. But, according to the Nielsen Norman Group, no research supports the 3-Click Rule. It’s …
As a website designer, your professional life revolves around crucial questions that might help you to deliver better results for your clients. Which widgets are essential to driving conversions? What kind of checkout page elements do you need to include? Should there be a video or slideshow on that product page? One of the biggest …
WordPress 6.0 has been released, and another niche jazz musician will be enjoying extra Spotify royalties next month. WordPress 6, named for latin-jazz musician Arturo O’Farrill, is the realization of a change of direction the WordPress Foundation adopted several years ago. All versions of WordPress now power around 42% of the web. That’s approximately 810,000,000 …
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